Megan Bozarth is the Senior Manager of Consumer Marketing for Dallas Fort Worth International Airport. She is an innovative senior marketing professional with 15+ years of distinguished performance, leading digital media activities throughout DFW International Airport based on the growing customer needs of a tech-savvy audience. She oversees the Airport’s web site, official mobile app and interactive touchscreen directory program to provide up-to-date wayfinding information in digital form, and whose technology later received a U.S. patent. She also develops and executes local, national and international advertising campaigns targeting the business and consumer audiences. She leads the multi-million dollar rebranding of DFW Airport, successfully aligning the Airport with the digital era and positioning it as a world-class global hub, and manages the three-year airport-wide implementation program to transition more than 7,000 touchpoints to the new brand.
Megan is a graduate of Texas Christian University in Fort Worth, Texas, receiving a Bachelor’s degree in Business Administration with majors in Finance and Marketing. She also holds a Master’s Degree in Business Administration from the same university. She resides in Keller, is married to husband Joe Bozarth, and is a proud mom of step-son Jake and son Brewer.